The art of failing well



Lush Creative Showcase 3 796x597 - The art of failing well
One of the most overused and misunderstood doctrines in tech is “Fail Fast” or some variation thereof. We have got used to celebrating a culture where it is permissible for most start-ups to flounder in their first year (or even a few months) of poking their head over the parapet, and for entrepreneurs to squander millions on the road to that unicorn valuation. Innovation does require the space for creative people to take risks and try new things, and it stands to reason that a good proportion of those ideas won’t work the first time around. Like fat, not all…

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